In this new column I'm going to explain how I apply the cinematographic rules to the Wedding Story: this is why I produce Wedding Films and not "simple" Wedding videos.
A beautiful image is what it is. Using its infinite potential and power is up to the editor using its power.
Best memories are those that we keep in our hearts and there is no doubt about that, but are you sure that this will be enough?
Wedding Day is a strange day, often you experience a thousand of emotions that are difficult to conceive at the moment. There are so many things to do and people to stay with that the day will pass by so fast.
Usually there is a professional photographer (often more than one) who will shoot the most significant moments to guarantee you the best memories.
However, photos do have limits: you will not be able to hear trembling voices telling Wedding Vows, nor see that particular move or those anxious steps entering the church, nor listen again to that sincere speech dedicated to you. That's why you shouldn't underestimate what the Wedding Film can guarantee: a 100% complete memory.